A combination of environmental factors, lifestyle changes, and new scientific insights underscores why improving indoor air quality has never been more important—or timely.
Outdoor air pollution levels are at an all-time high, with fossil fuel emissions, industrial activity, and urbanization all contributing to degraded air quality. Pollutants like particulate matter (PM2.5), nitrogen dioxide, and volatile organic compounds (VOCs) are now frequently carried indoors, making their way into our living and workspaces through ventilation, windows, and even on our clothes.
Research shows that indoor air can be up to five times more polluted than outdoor air, with people spending around 90% of their time indoors. As the air outside worsens, our indoor environments—without intervention—become just as prone to the accumulation of pollutants, reducing the quality of air we breathe day-to-day.
Moreover, with the rise of remote work and hybrid schedules, people now spend even more time indoors than before. Offices, homes, and shared spaces often lack proper ventilation systems to counteract this increase in occupancy, resulting in CO₂ buildup and depleted oxygen levels.
This trend has drawn attention to the need for spaces that support health, with indoor air quality increasingly recognized as a factor that directly impacts both short-term comfort and long-term health.
Health concerns linked to poor indoor air quality include respiratory issues, reduced immunity, and long-term risks for conditions like asthma and cardiovascular disease. Pollutants like formaldehyde, mold spores, and VOCs released from furniture, cleaning products, and even personal care items can contribute to what is known as “sick building syndrome.”
In recent years, there has been a growing understanding of how the air we breathe impacts our bodies beyond the lungs. Studies link poor air quality to fatigue, headaches, and even mental health, connecting it to stress and anxiety.
The evolution of air purification technology has moved beyond basic filtration. Traditional air purifiers are designed primarily to filter out particles, but they do little to address CO₂ buildup or actively improve oxygen levels in enclosed spaces.
That's where the greenwaterHOME comes in.
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